Our Royalty-Free Licensing Agreement

Here at MotionElements, we strive to create a fair & safe platform for both our artists, as well as our buyers. Hence we want to provide a royalty-free licensing agreement that is simple and transparent for our buyers, i.e. you, so you can use your purchased elements with a peace of mind. But what exactly does Royalty-Free means?

Royalty-Free

Royalty-Free Licenses are very convenient for video creators like yourself.

You are able to use our royalty-free stock content:

with no additional licensing fees required,

with no additional licensing fees required,

across any and all media worldwide, and

available for commercial use
subject to the 4 basic ideas below.

To enjoy all these benefits, your end product has to adhere to a few restrictions. Here we attempt to distill the agreement down to a few basic ideas.

4 Basic Ideas

Do remember, all of the following rules apply to all our elements, regardless of whether you are paying for them or you’re downloading them for free.

Basic Idea #1

There are 3 main rules of using our royalty-free elements:

You may not use the elements as a logo, trademark or service mark.

You may not use the elements in any pornographic, illegal purposes or controversial ways.

 

You may not resell or redistribute the elements.

Basic Idea #2

But what exactly does “reselling or redistributing” means? Let us give a few examples.

 You may not use our elements in screensavers, templates, standalone backgrounds, stock elements, ringtones, etc..

For Image + GIF for Work Subscription, the physical reproduction limitation is 1,000 units.

You may not sell or give away our elements on, for example, your YouTube channel, your website, P2P file sharing services, etc..

For Image + GIF for Work Subscription, copies of merchandise for sale are not allowed.

If you wish to use the content in products such as templates, electronic greeting cards, screensavers, wallpapers, or any other electronic or printed matter, you have to obtain a prior written consent of MotionElements and/or make payment of additional
License Fees.

Basic Idea #3

If an element features a model, and you’re using the element

• in a manner that suggests the model personally uses or endorses the product or service, or
• with a subject that would be unflattering, embarrassing or controversial to a reasonable person,

you have to indicate each such use with a statement that indicates that the person is a model and that the element is being used for illustrative purposes only.

Basic Idea #4

You cannot falsely represent or imply that you are the original creator of your end work if a substantial part of its artistic components is from the element.

Similarly for stock music, you cannot use the elements to create derivative work and pass it off as your own, unless the element is labelled with “Available For Musical Works”.

Other Ideas

For more information on these, you can read up on them at the following articles:You will notice that some of our elements are labelled with a “PRO” label or an “Editorial Use Only” label. These elements do also follow the basic Royalty-Free licensing, only that there are certain additional restrictions or fees to their usage.

• What Does Editorial-Use Only Mean?
• What is a PRO Registered Track?

So what exactly can I use your elements for?

As long as you steer clear of the above examples, you should be fine.

To reassure you, let us provide you with some examples of what you can create with non-“Editorial Use Only” elements:

Project Type		Examples
	Advertisements	You wanted to create an advertisement to show your company as a global company and would like to include videos of skylines around the world.
	Websites & Blogs	You wanted to use a video as a slick background and has duly altered the original video by dropping its frame rate and adding your website’s logo as a watermark.
	Events	You wanted to create an event video and bought a template to put in videos and photos captured during your event, as well as customize the template with your event’s name.
	Software, Apps & Games	You created a battle game and needed a piece of music for whenever enemy appears to fight you, so you bought a piece of epic music from us to use.
	TV and Films	You have a scene that needs to imply that your character has worked through the night by using a timelapse footage of night to day that you’ve bought from us.
	YouTube	You are creating an edutainment video for your YouTube channel to talk about how blood flows in our body and you bought an animation of red blood cells flowing in blood vessels from us.

Obviously, the possibilities are not just restricted to these examples, as we all know creativity is limitless.

If you’re still unsure if you can use our elements in your next project, feel free to just drop our friendly happiness team a message by sending your queries to support@motionelements.com.

You can also read up on our full Royalty-Free End User License Agreement for the full picture.